News &
Insights
Thanks for visiting the Introworks News and Insights page. If there’s something that interests you concerning launch, B2B marketing or Introworks, let us know. We’d like to start a conversation!
The latest news from Introworks

Big Night
It was a night worth working 25 years for. The August sun gave way to an orange moon (wow, all ... read more

7 Questions and a Selfie: Nancy Chesser, Partner, Introworks
Nancy has been a backbone of the Introworks team right from the start. Coming here after many ... read more

Save the Date
Hey party animals! The sharks dominated our Party Animal Quiz. So we’ve planned our celebration read more

Fresh Oranges
Meet the newest members of Team Orange, here to bring unique experience, insight, imagination ... read more

We’re 25, and We’ve Got You to Thank.
On February 2nd, Introworks turns 25. We won’t be taking this occasion to strut around and make read more

Give Generosity a Shot.
Mike McMillan Introworks cofounder and Chief Strategy Officer I think all success stories have ... read more

What Kind of Party Animal Are You?
25 years in business is something to celebrate, and celebrate we will—this summer, when the ... read more

What Are You Launching?
You’d think if one thing was for sure in the whole launch process, it would be the product ... read more

7 Questions and a Selfie: Bob Freytag, Co-Founder, Introworks
You may have talked with Bob, a.k.a. The Man in Orange, in a boardroom or on the links. But ... read more
Launch Library
8 Signs It’s Time for a Relaunch
Some of the most successful launches are relaunches. What are the signs it’s time for one?… keep reading read more